Canadian Ski Cross Champions Launch 'Driven to Win' Fundraiser to Support Alpine Ski Racing

Following an outstanding 2023-24 season, Marielle Thompson, alongside her Canadian ski cross teammates, has launched the 'Driven to Win' fundraiser to support alpine ski racing programs across British Columbia. Thompson, who secured her fourth Crystal Globe as the overall World Cup ski cross champion, highlighted the importance of giving back to the sport that has given her so much. The fundraiser, organized by Alpine Canada and BC Alpine, features a grand prize of a 2024 Porsche Cayenne AWD valued at $126,000.

The Canadian ski cross team's dominance was on full display this season, with the team winning its third consecutive Nations Cup title and seventh in the last nine years. The event also saw the participation of world championship medalist Cameron Alexander, two-time Crystal Globe winner Reece Howden, and Paralympic multi-medalists Alexis Guimond and Mollie Jepsen. Therese Brisson, CEO of Alpine Canada, emphasized the fundraiser's role in nurturing the next generation of ski racing talent, from grassroots clubs to the national team.

This initiative not only celebrates the achievements of Canada's top ski cross athletes but also ensures the continued growth and success of alpine ski racing in British Columbia. By supporting the 'Driven to Win' fundraiser, contributors are investing in the future of the sport, helping to develop young athletes who may one day represent Canada on the world stage.