Bevel Empowers Black-Owned Business with $25,000 Grant at Invest Fest

Bevel, the award-winning men's grooming brand, has taken a significant step towards fostering entrepreneurship and community development by awarding a $25,000 business grant to Double Dutch Aerobics during the 4th annual Invest Fest. This initiative not only highlights Bevel's dedication to empowering Black-owned businesses but also sets a precedent for how corporations can play a pivotal role in nurturing innovation and diversity within the business community.

The selection of Double Dutch Aerobics, a pioneering fitness business founded by Double Dutch World Champion Michelle Clark and Master Double Dutch Aerobics Instructor Sean Clark, from over 300 conference vendors, underscores Bevel's commitment to recognizing and supporting innovative ideas. This financial boost is poised to enable Double Dutch Aerobics to expand its reach and impact, potentially transforming it from a local enterprise into a national or even international presence.

Bevel's involvement in Invest Fest, an event that merges investing, entrepreneurship, pop culture, and entertainment, aligns with the company's mission to support financial empowerment and entrepreneurialism within the Black community. The announcement of the grant by Bevel CEO Damon Frost on the Earn Your Leisure's Market Mondays Podcast further emphasizes the brand's alignment with initiatives that foster economic growth and opportunity for underrepresented entrepreneurs.

The significance of Bevel's grant extends beyond the immediate financial assistance. It represents a validation of Double Dutch Aerobics' business model and potential, offering exposure and networking opportunities that are invaluable for small businesses. Moreover, this gesture by Bevel could inspire other companies to invest in minority-owned businesses, thereby contributing to a more diverse and inclusive business ecosystem.

Bevel's initiative at Invest Fest serves as a compelling example of corporate social responsibility in action. By supporting emerging businesses like Double Dutch Aerobics, Bevel not only aids in their growth but also strengthens its connection with the community and its customer base. This approach to giving back demonstrates how businesses can achieve a positive social impact while fostering a culture of innovation and entrepreneurship.

The broader implications of Bevel's grant to Double Dutch Aerobics are profound. It highlights the potential for corporate support to catalyze the growth of small businesses, particularly those owned by minorities, and underscores the importance of creating opportunities for underrepresented entrepreneurs. As Bevel continues to champion such initiatives, it sets a benchmark for how companies can contribute to building a more equitable and dynamic business landscape.